Effective communications don’t just arrive with great content.
The perfect outcome is getting the right people to take the desired action with a quantifiable end-goal in mind.
I help deliver targeted external and internal communications by building compelling narratives and content to engage audiences. It comes from cultivating a strategic focus with an emphasis on delivering end-results – not ticking boxes. Through myriad clients and projects, I have achieved proven results in building marketing and communications messaging.
Within the media, I have established relationships and networking with editors and influencers while servicing print, digital, social media and broadcast platforms. At the heart of my work is story telling – taking the vital, interesting, distinct information and combining it for the best effect possible.
I also retain a wide experience of copywriting for business and online, editing commissioning and editing, and building SEO-focused content creation/commission, with attention to detail always paramount.
I can help with writing online blogs, presentations and speeches, news releases or digital and social media, both with finding the right words and with video and audio, such as filming social media clips or hosting and producing podcasts.
Additionally, I am regularly engaged as a training consultant in media and communications for a range of corporate clients and individual. I can lead marketing and comms workshops with senior management for ‘message’ creation and revision – in addition to teaching skills for internal and external environments, including one-to-one tuition by video.
“We really enjoyed working with you and hope we may be able to set something up again. The media coverage that you provided gave us far greater exposure and raised profile than we could have hoped for.” Jackie Newton, Athletics NI