Communicated

It’s OK having a winning strategy or a great idea. But it means nothing unless it’s effectively Communicated.

The perfect outcome is getting the right people to take the desired action with a quantifiable end-goal in mind.

I am an experienced marketing communications and storytelling specialist.

The audience is key. Merely reaching them is not enough. It is ultimately about achieving the desired outcome or behavioural change.

In communications, I enable, advise and train clients ranging from small to large companies and non-profits, focusing on:

• Effective external and internal marketing and communications by building compelling storytelling that shapes narratives and plans content to engage target audiences.
• A strategic focus with an emphasis on delivering end-results – not ticking boxes.
• Proven results in building messaging within large and small organisations that brings a product, service or offer to life.

I deliver interesting, original and engaging messaging content to fit the audience by clever campaigns with concepts and copywriting that works across digital and social media.

It's all about outcomes

At the heart of my work is story telling – taking the vital, interesting, distinct information and combining it for the best effect possible.

I also retain a wide experience of copywriting across various subjects, commissioning and editing, and building SEO-focused content, with attention to detail always paramount.

I can help with writing online blogs, presentations and speeches, news releases or digital and social media, finding the right words to show you at your best. Same for scripting video and audio. Or if you need someone experienced in hosting and producing podcasts, I can assist.

Additionally, I am regularly engaged as a training consultant in media and communications for a range of corporate clients and individual. I can lead marketing and comms workshops with senior management for ‘message’ creation and revision – in addition to teaching skills for internal and external environments, including one-to-one tuition by video. So if you need to be better on Zoom, reach out.


Testimonials

We really enjoyed working with you and hope we may be able to set something up again. The media coverage that you provided gave us far greater exposure and raised profile than we could have hoped for.” Jackie Newton, Athletics NI

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